Event Archive

Extending your Audience through Social Media

Date Posted: February 2012

Industry speakers will provide helpful and practical examples of using social media, predominantly Twitter, before, during and after your event. The aim of the event is to educate delegates on new ways of marketing their events through social media and reaching larger audiences.

Refreshments and lunch are provided by the award winning Leith’s at the Centre. With excellent transport links, an enviable location, and top class speakers, this is an event you really won’t want to miss.

The QEIICC’s Spring Open Day

Date Posted: February 2012

On Friday 30th March The Queen Elizabeth II Conference Centre is holding an Open Day. This is an opportunity for event organisers and members of the public to drop in, without an appointment, and see the Centre’s versatile facilities.

EVALUATING Your Event To Ensure Future Success

Date Posted: February 2010

The Centre completed its 2010 Masterclass Series – The Four Stages of Your Most Powerful Event Yet – with the fourth new session: EVALUATING Your Event to Ensure Future Success.

The event was a huge success, attracting over 30 event planners. The session covered essential evaluation topics such as how to utilise stakeholder feedback, calculate ROI and make the most of your internal, performance evaluation.

For event evaluation tips taken from this Masterclass, visit our blog.

DELIVERING Your Most Inspirational Event

Date Posted: February 2010

The third Masterclass of the event series was held on Friday, 9th July 2010 and was focussed on how to successfully deliver the event on the day.

The ‘DELIVERING Your Most Inspirational Event’ Masterclass incorporated years of industry experience, practical advice and smart tips to help delegates enhance their events immediately.

MARKETING Events To Maximise Your Budget

Date Posted: February 2010

The Centre continued its 2010 Masterclass Series – The Four Stages of Your Most Powerful Event Yet – on Friday 14th May with the second of its exciting new sessions: MARKETING Events to Maximise Your Budget.

The Masterclass covered a wide range of essential topics on strategic event marketing including working with a restricted budget, integrating social media, marketing to generation Y, utilising your venue and successful exhibiting.

For tips on event marketing taken from this Masterclass, visit our blog.

PLANNING to Exceed Your Event Objectives

Date Posted: February 2010

On 22nd March 2010 The Centre kicked off its 2010 Masterclass series – The Four Stages of Your Most Powerful Event Yet – with the first session: PLANNING to Exceed Your Event Objectives.

The Masterclass covered several critical elements of powerful event planning, including establishing meaningful objectives, maximising your event budget, identifying key stakeholders and how to successfully negotiate with your venue.

Sustainability in the Events Industry

Date Posted: October 2009

On 27th November 2009, the Centre hosted its latest Masterclass: Sustainability in the Events Industry and welcomed more than 40 delegates from across the conference and events industry.

As usual, the session addressed a number of different areas, from identifying sustainability issues and how to take the first steps with BS 8901 to sustainability policy and practice when organising events. Particular highlights included the variety of ideas for improving sustainability, as well as the first-hand experiences that were shared by each of the speakers.

The Key To Organising Successful Events

Date Posted: August 2009

On 25th September 2009, the Centre hosted its latest Masterclass: Excellence in Event Management: The Key to Organising Successful Events and due to the huge interest in this topic, repeated the session on the 27th October. Across the two masterclasses we were delighted to be able to help more than 100 delegates improve the way they manage events.

The session covered a wide range of topics, including the briefing process, pre-production and on-site delievery, all of which were well received by attendees.

Building Successful Brands Through Digital Marketing

Date Posted: June 2009

On 3rd July 2009, The Queen Elizabeth II Conference Centre hosted its Digital Marketing Masterclass and helped more than 40 attendees discover the latest digital tools to enhance their event marketing solutions.

The event was a huge success, with 93% of delegates saying they would change their approach to event marketing as a direct result of the session.

Stretching Your Budget

Date Posted: May 2009

On 24th April 2009, The Queen Elizabeth II Conference Centre hosted its Stretching Your Budget Masterclass; helping more than 40 attendees find out how to cut the costs of their next event.

Sally Greenhill (The Right Solution), an expert in marketing strategy and business planning for more than 20 years, identified the event costs that can be easily reduced. Sally also introduced the innovative palmlet voting technology.

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